Posts

Todorov & Levi-Strauss in music videos

Taylor Swift - Bad Blood ft. Kendrick Lamar (2015) Todorov can be applied easily to the narrative, shown through the use of codes and conventions of an action/sci-fi movie, such as the opening establishing shot of a cityscape, the mise-en-scene of props like weaponry and the intertextual references to the ‘McGuffin’ briefcase. This sets the equilibrium of the music video to the duo Swift and Gomez on a spy mission. The disruption to the equilibrium occurs when Gomez kicks Swift from the window, betraying her comrade and possibly friend as they are the only two women in this ‘scene’. The narrative then builds to a restoration throughout the rest of the music video. It consists of Swift in multiple action genre settings, training and preparing to go up against Gomez, however the audience is prevented from viewing the outcome. For the most part, Bad Blood does fit into Todorov’s narrative theory although it does give an indication if there is a new equilibrium formed. This is typi...

The Rise and Fall of Netflix

Image
The rise and fall of Netflix:

Stranger Things

Image
What was the atmosphere like in the 1980s, USA? Initial thoughts and notes on Stranger Things Season 1 Episode 1: Genre in Stranger Things:

The Big Issue

  The Big Issue is a street newspaper. It was founded by John Bird and Gordon Roddick in order to dismantle poverty by creating opportunity, through self-help, social trading and business solutions. The first issue was published in September 1991 by Dennis Publishing. It's circulation is 83,073 per week (as of February 2018) in the UK. It was a monthly magazine but in 1993 it became weekly. You can buy it in UK, Australia, Ireland, South Korea, Japan, Namibia, South Africa, Kenya, Taiwan, Malawi.  Social enterprise so funding comes directly from vendor sales. It is not for profit (social business). Sold by NFA individuals. They purchase it at £1.25 and sell at £2.50 minimum. The price increases to £3.00 at Christmas. Entertainment and sport, Current Affairs. Online as a subscription, or from licensed street vendors. A hand up not a hand out. Dismantling poverty and creating opportunity. It was relaunched as sales were dwindling, and have a new focus on campaig...